We’ve put every effort into making sure these ingredients don’t contain pesticides, aren’t destroyed in processing, are produced using the best of fair trade practices, and have many of the benefits of what is considered “organic.” So you might ask, “Why isn’t Shakeology ‘certified organic’?” The experience of our development team has shown that sometimes certified organic doesn’t necessarily translate to higher quality. Certifying something can simply jack up the price, especially with ingredients of this quality and quantity. So we decided to focus on making sure the quality and integrity of the product lives up to the promise, without asking you to pay the premium it would cost for us to say it with a stamp of approval from a certification lab.